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Claims That Should Never Be Made About This Approach

Several claims made routinely about this approach are wrong: that you borrow your own money, that you pay yourself the interest, that a loan does not affect the contract, that it replaces registered plans, that dividends are guaranteed, and that you become an institution of that kind. Each has a correct version that is less dramatic and holds up.

Several claims are made about this approach so routinely that they have become part of how it is described.

They are wrong. Each has a correct version, and the correct version is less dramatic and survives scrutiny.

This page exists because the inaccurate versions do more damage to the approach than any critic does. A household that accepts one of them will eventually discover it was untrue, and will reasonably conclude that everything else it was told was untrue as well.

"You are borrowing your own money"

Wrong. The insurer advances its own funds and takes the contract's value as security. Your value remains in the contract.

Correct. You request an advance from the insurer, secured against your contract's value, one of the ordinary mechanics of a policy. Nothing circular occurs. The value stays where it is and continues under the contract's terms, which is precisely the feature that makes the approach work, and it is not the same as spending your own money.

"You pay the interest to yourself"

Wrong. Interest on an advance is paid to the insurer, and the insurer keeps it.

Correct. Interest is paid to the insurer. Where the contract is participating, the insurer's overall results reach policyholders through the dividend scale, which is a discretionary annual declaration and is not a return of your interest. The distinction matters because the inaccurate version implies the borrowing is costless, and it is not.

"The cash value grows the same whether or not you have a loan"

Sometimes true, sometimes not, and never simply true.

Correct. It depends on whether the insurer applies direct or non-direct recognition. Under non-direct recognition the declared dividend is not adjusted for an outstanding advance. Under direct recognition it is. Ask your insurer which applies to your contract, because the answer differs between companies and it changes the arithmetic of every advance you take.

"It replaces your RRSP or TFSA"

Wrong. They do different things.

Correct. Registered plans keep their purpose and their contributions. This approach concerns the route capital takes through a household, not which container it ends in. Anyone describing it as a replacement has described something else, and a household that stops funding registered plans on that basis has been misadvised.

Was anything you were told easy to check? Button: Start a conversation.

"Everyone should do this"

Wrong, and it is the clearest signal available that the person explaining has stopped explaining.

Correct. Most households should not. It requires durable surplus cash flow, a horizon measured in decades, a genuine want for permanent coverage, and the discipline to repay advances that nothing external compels. A description that fits every household describes none of them.

"The dividends are guaranteed"

Wrong. They never are.

Correct. A dividend is declared annually by the insurer's board at its discretion, based on investment results, claims experience and expenses. Most established Canadian insurers have paid one for well over a century. That is a record, not a commitment, and the guaranteed schedule in the contract is the part that is contractual.

The claim that you become an institution of that kind

Wrong, and it is prohibited rather than merely inaccurate.

Correct. A policy is not such an institution, a practice arranging policies is not one, and a contract is not a deposit. Section 983 of the Bank Act restricts the use of that word to describe a business or its services, and Assuris rather than deposit insurance stands behind a policy, within published limits. The approach concerns who performs the financing function in a household, which is a different statement and an accurate one.

"It is a tax-free retirement income strategy"

Wrong as stated.

Correct. Borrowed money is not income and is not taxed on receipt. That is accurate and it is not the same as an arrangement being tax-free. If the structure unwinds and the contract is surrendered, the accumulated gain above the adjusted cost basis becomes taxable, frequently in a single year. The full mechanism is on the Canadian retirement planning material.

Would the person who said it put it in writing? Button: Start a conversation.

"It earns a guaranteed rate of return"

Wrong. A contract guarantees a schedule of amounts, year by year.

Correct. A schedule of amounts is not a rate of return, and converting one into the other imports expectations the contract does not support. Ask for the guaranteed column and read the numbers rather than a percentage derived from them.

"You can access your money immediately"

Wrong in the early years, and misleading in any year.

Correct. Accessible value builds slowly, because the cost structure falls heaviest at the start. Even later, an advance takes days rather than minutes and requires a request the insurer processes. A household that treats this as an emergency fund has misunderstood both the timing and the purpose, and should hold cash for emergencies as well.

The money-creation claims in particular are examined against the Canadian position set out in the money principles material.

Four more, less common and equally wrong

"The insurance is free." Sometimes said of a contract whose dividends eventually equal or exceed the premium. Correct: the cost of insurance is charged throughout the life of the contract and is met from within it. A dividend offsetting a premium is a dividend being used, not a cost disappearing.

"You can never lose money." Correct: a contract surrendered in the early years returns materially less than was paid into it, a lapse can lose everything paid, and a lapse with an advance outstanding can produce a tax bill on top. The guaranteed schedule does not fall; that is a narrower statement.

"It is completely private." Correct: the insurer holds the contract, the Canada Revenue Agency receives reporting on dispositions, and a court can reach policy values in several circumstances. Creditor protection exists in some situations and is not automatic and not universal.

"The strategy is proprietary to us." Correct: the contract is an ordinary regulated product available from several Canadian insurers, and the method was published in a book anyone can buy. What a practitioner contributes is design and servicing, which is real and is not a proprietary product.

How to use this page

Take it to any presentation you are given, including one from this practice.

Listen for the ten claims. Each is easy to hear once named, and each is common enough that hearing none of them is itself informative.

Ask for the correct version. Someone who knows the material can give it immediately. Someone who cannot has learned the pitch rather than the subject.

And note what is not on this list. Nothing here says the approach does not work, or that permanent insurance is a poor product. The claims are wrong; the underlying arrangement is an ordinary regulated one that suits a minority of households and is described accurately elsewhere on this site.

Does the argument need a mechanism that does not exist? Button: Start a conversation.

Where these claims come from

Worth understanding, because the origin explains why they persist and why correcting them is difficult.

Most are compressions of something true. "You are borrowing your own money" compresses "you are borrowing against value you own, which stays in the contract and keeps working". The compression is shorter, it is memorable, and it is wrong in a way the accurate version is not. A description that has been simplified until it is false is the commonest failure in this field, and it usually happened long before it reached the person repeating it.

Some come from the United States. Different tax law, different product rules, and different regulatory language, repeated in Canada without adaptation.

Some are honest enthusiasm. A practitioner who has seen the arrangement work for households describes it in the terms that convinced them, which are rarely the precise ones. That is human, and it is still their responsibility to correct once they know better.

And some are sales technique. A claim that removes an objection sells better than one that acknowledges it. The commercial incentive runs toward the inaccurate version, which is why the correction has to be deliberate.

None of that excuses repeating them. A practitioner licensed to advise is responsible for the accuracy of what they say, whoever taught it to them.

What to do if you were told one of these

You have not necessarily been harmed. An inaccurate description of an arrangement that suits you is a communication failure rather than a loss.

Establish what you actually own. Request a policy summary from the insurer: the guaranteed values, the current total, any outstanding advance, the dividend option in force, and the beneficiary designations.

Check the arithmetic you were shown. Ask for the guaranteed column beside cumulative premiums at years three, five and ten, and compare it against what the contract has actually done.

Ask the practitioner directly. Naming a specific claim and asking for the correct version is a reasonable request, and the answer tells you what you are dealing with.

A practitioner who says "that was a shorthand, here is the accurate version" is doing the job. One who repeats the claim more firmly has answered the question you were really asking.

Get a second opinion from someone who did not arrange it, particularly if the arrangement is large or leveraged.

Check whether the arrangement is leveraged. If a third-party lender holds an assignment over the contract, the stakes are materially higher and the review should happen sooner rather than at the next annual statement.

And if the contract still suits you, keep it. A poor explanation does not make a contract wrong, and surrendering in reaction crystallises any gain above the adjusted cost basis and ends the coverage. The remedy for bad information is better information, not a hasty exit.

What an accurate description sounds like

For comparison, since a list of what not to say is only half of it.

"A participating whole life contract accumulates a contractual value on a schedule set out in the policy, and may receive dividends that are never guaranteed."

"You can request an advance from the insurer against that value. The insurer advances its own funds, charges interest, and reduces the death benefit by the outstanding balance while it stands."

"Repaying the advance rebuilds the capacity. Nothing compels you to, which is the appeal and the risk."

"This suits a household with durable surplus cash flow, a horizon of decades, and a genuine want for permanent coverage. Most households do not have all three."

"I am paid by commission from the insurer when a contract is issued."

Five sentences, all accurate, none dramatic. If a presentation cannot survive being reduced to them, the presentation was carrying the weight rather than the arrangement.

A household that hears those five and still wants to continue is a household worth continuing with. One that needs the dramatic version to stay interested has told the practitioner something important, and proceeding anyway is how files end up in front of a regulator years later.

Why a list like this exists

Because the claims below are made constantly, and a practice that avoids them privately while its website is silent has not corrected anything.

Because they are checkable. Every item here can be verified against the contract, the Income Tax Act or a regulator's published position.

And because they damage the accurate case. A reader who finds one false claim discounts the true ones beside it, and the true ones are strong enough not to need help.

Why these claims persist

They are persuasive. Each supplies a grievance and a remedy in one move, and a grievance moves people that an explanation does not.

They are hard to check quickly. A reader without the contract in front of them cannot immediately test a statement about how money is created or what a policy returns.

They are repeated by people who believe them. Most are not deliberate misrepresentation; they are inherited from material nobody verified, much of it American and older than the rules it describes.

And nothing stops them. No regulator reviews a seminar slide before it is shown, and the correction arrives, if at all, years later.

What to do when you meet one

Ask for it in writing. A claim that will not be written down has answered the question.

Ask which document supports it. The contract, the Income Tax Act, or a regulator's published position. A claim supported by none of the three is a claim about nothing.

Ask what would have to be true. Many of these fail on their own logic before any fact is checked.

And ask who should not buy this. The answer, or the absence of one, tells you what kind of conversation you are in.

The standard behind the list

Would this survive being read aloud in a regulator's office?

Not whether it is technically defensible, and not whether everybody says it. Whether the person who said it would repeat it in front of somebody with the contract open.

Every claim on this page fails that test, which is why it is here.

What to say instead

The true version of each claim on this page exists and is strong enough without help.

Interest paid outward is real. Capital spent stops working. A contract has a guaranteed schedule. None of those needs a mechanism that does not operate.

And a practice that publishes the list has bound itself to it, which is the only reason a reader should take the rest of this site more seriously than any other.

A list you can hold us to is worth more than a promise you cannot.

Hold us to the list.

Why this page is published by a practice that sells the product

Because the inaccurate versions are used to sell it, and a practice that knows they are wrong and says nothing has participated.

Because a reader who can identify them is protected, including from this practice.

And because the accurate versions are enough. The approach does not require any of the ten claims above to be worth considering for the households it suits. Every one of them can be removed and the case remains, which is the strongest thing that can be said about it.

An arrangement that needs an inaccurate description to be attractive is not an arrangement worth arranging, and one that survives an accurate description does not need the other kind.

The method Nelson Nash named The Infinite Banking Concept® is a registered trademark of Infinite Banking Concepts, LLC. Neither this practice nor its author is affiliated with, sponsored by or endorsed by that company or the Nelson Nash Institute. It is set out here, and the arguments against it, including the correct ones, are at arguments against it, including the correct ones, are at objections and risks.

A thirty-minute discovery meeting

A first conversation establishes whether this fits. No illustration is prepared and nothing is arranged.

Often the answer is no, and you will hear it during the call rather than in a proposal afterwards.

Hold a licence? To place business, deal directly with Canadian Wealth Creation Centre Inc. This page is for households.

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This form reaches Canadian Wealth Creation Centre Inc. Any meeting, any advice and any insurance product is provided by Canadian Wealth Creation Centre Inc., through its representatives certified by the Autorité des marchés financiers. IBC Financial is the company's education platform: it distributes no product and no financial service, and it gives no individualised advice.

Important disclosure

Common questions

Am I borrowing my own money?

No, and the distinction changes how everything else behaves. The insurer advances its own funds and takes the contract's accumulated value as security; that value stays inside the contract and continues to be administered under its terms. Nothing circular happens at any point. The claim is the commonest inaccuracy in this field, and it survives because it compresses something true, that access does not require anyone's approval, into something false. A household that believes the circular version will not understand why interest is charged, why the amount payable on death is reduced while a balance stands, or why an unrepaid advance eventually causes a problem.

Do I pay the interest to myself?

No. Interest on an advance is paid to the insurer, and the insurer keeps it. Where the contract is participating, the results of the insurer's participating account can influence the dividend scale over time, so a policyholder may share indirectly in those results, but that is not the same as receiving your own interest back and it is not proportional to what you paid. Dividends are declared annually at the discretion of the insurer's board and are not guaranteed. Presentations built on interest returning to the owner are describing a mechanism that does not exist, and the arithmetic underneath them does not hold.

Does an advance affect the contract?

Yes, in three ways. The amount payable on death is reduced by the outstanding balance for as long as it stands. Interest that is not paid capitalises, so the balance grows against a value compounding on its own schedule, and the two curves eventually meet. And whether the credited growth on the secured portion changes depends on whether the insurer applies direct or non-direct recognition, which differs between insurers and must be confirmed for the specific contract rather than assumed. The claim that a contract behaves identically with or without an advance outstanding is sometimes true and never simply true.

Does this replace an RRSP or TFSA?

No. They do different things, and registered plans keep their purpose and their contribution room. A registered plan gives a tax treatment on contributions or on growth that no insurance contract replicates, and unused room does not disappear because a policy exists. The honest position is that funding for a contract comes from within the household's flow rather than in competition with registered contributions, and a household that cannot do both should usually do the registered one first. That is the order used in this practice, and where a household can only do one, the registered plan is normally the one it is told to do.

Am I operating a financial institution of my own?

No, and this claim is prohibited rather than merely inaccurate. A policy is not such an institution, a practice arranging policies is not one, and the accumulated value in a contract is not a deposit. Describing a business, a service or a policy in those terms is restricted under section 983 of the Bank Act, which is why careful material in this field uses narrower language. What exists is a contract with a regulated insurer, administered by that insurer on its own terms. The narrower description is the accurate one, and most of the disappointment here begins where a word does more work than it should.

Is this a tax-free retirement income strategy?

Wrong as stated, though there is something true inside it. Borrowed money is not income and is not taxed on receipt, so amounts drawn as advances are not reported as income in the year they are received. That is not the same as tax-free income. The balance accrues interest, reduces what is payable on death, and if the contract lapses or is surrendered while an advance is outstanding, amounts above the adjusted cost basis can be taxable under section 148 of the Income Tax Act, sometimes in a year with no cash on hand to pay the bill. Confirm the treatment with a tax professional on your own facts.

Does the cash value grow the same whether or not I have a loan outstanding?

Sometimes, and never simply. It depends on whether the insurer applies direct recognition or non-direct recognition. Under non-direct recognition the dividend is credited without regard to whether an advance is outstanding. Under direct recognition the insurer credits the portion securing the advance at a different rate, which may be higher or lower than the ordinary scale depending on the insurer and the rate environment. Neither approach is inherently better for every household, and the honest answer is to ask which one applies to the specific contract before signing. Which one applies to a given contract is confirmed with the insurer and set out in writing before anything is signed here.

Are the dividends guaranteed?

No. They never are, in any participating contract, from any insurer. A dividend is declared annually by the insurer's board at its discretion, based on the experience of the participating account: mortality, expenses and investment results within that account. Scales have moved in both directions historically and can move again, and past performance does not indicate future results. What is contractual is the guaranteed cash value schedule set out in the policy at issue, which does not decrease. A projection showing a constant dividend scale for thirty years is showing an assumption, and every illustration prepared here says so on its face and carries the guaranteed column beside the projected one.

Is the growth rate guaranteed?

The contract guarantees a schedule of amounts, year by year, rather than a rate. Those are different things, and converting one into the other produces a figure the contract never promised. The schedule is a contractual obligation of the issuing insurer, dependent on its solvency and not backed by any government, with Assuris protecting Canadian policyholders within published limits. Anything above the schedule depends on dividends, which are discretionary. When somebody quotes a single percentage for a participating contract, ask which years it covers, whether it assumes a constant dividend scale, and whether it accounts for the cost of the death benefit.

Can I access my money immediately?

Not in the early years, and the phrase overstates the position in any year. Accessible value builds slowly because the cost of putting a contract in force falls heaviest at the beginning, so in the first year or two the amount available is small and can be nil. Once value exists, a request for an advance is administrative rather than a credit decision, and insurers generally take a number of days to process one rather than minutes. Confirm the insurer's actual turnaround before relying on it for anything time-sensitive. A household that may need capital quickly within the first several years should not begin.

Is the insurance free once dividends cover the premium?

No. This is sometimes said of a contract whose dividends have grown large enough to meet the required premium, and it describes a real event with the wrong word. The cost of insurance continues to be charged inside the contract every year. What has changed is that the dividend, rather than the owner, is meeting the outgoing payment, and a dividend used for that purpose is not adding to accumulated value. The cost is still being paid, just not by a cheque from the owner. Dividends are not guaranteed, so a contract in that position can revert to requiring payment.

Can I lose money in one of these contracts?

Yes, and the commonest way is exiting early. A contract surrendered in the first several years returns the cash surrender value, which sits materially below cumulative premiums paid at that stage, and the shortfall is permanent. A contract that lapses because funding stopped can produce a taxable amount even though nothing was received. Advances taken and never repaid reduce what is eventually paid on death. The guaranteed schedule does not decrease, which is worth something, but that is not the same as a promise that a household will take out more than it put in whenever it decides to stop.

Is the strategy proprietary to one practice or one insurer?

No. The contract is an ordinary participating whole life policy available from several Canadian insurers, and the loan provisions relied on have existed in these contracts for over a century. What differs between practitioners is the design work: how funding is split between base coverage and additional deposits, which is set at issue and largely cannot be redone afterwards. Nobody owns the method, and no insurer sells a special version of the product for it. Anyone presenting a proprietary system, a special contract or an exclusive arrangement is describing marketing rather than a difference in the underlying document.

What should I do if I was told one of these claims?

Establish what you actually own before deciding anything. Request a policy summary from the insurer directly, showing the guaranteed cash value schedule, the current death benefit and any outstanding balance. Ask for the guaranteed column beside whatever projection you were shown, and compare the two at years three, five and ten. Name the specific claim to whoever made it and ask for the correct version in writing. Get a second opinion from somebody who did not arrange the contract. A poor explanation does not automatically make a contract unsuitable, and surrendering early converts a bad description into a permanent loss.

What does an accurate description sound like?

Five sentences, none of them dramatic. A participating whole life contract accumulates a contractual value on a schedule set out at issue. You can request an advance from the insurer against that value, and the insurer charges interest on it. Repaying the advance rebuilds the capacity, and nothing external compels you to repay, which is both the appeal and the failure mode. It suits a household with durable surplus cash flow, a horizon of decades and a genuine want for permanent coverage. And the person describing it is paid by commission from the insurer when a contract is issued.

About the author

Last reviewed 2026-08-21. By Jose Salloum, Financial Security Advisor.

Important disclosures

Who you are dealing with. IBC Financial is the education platform and trade name of Canadian Wealth Creation Centre Inc. (cwcc.ca), the firm registered with the Autorité des marchés financiers. IBC Financial holds no licence, distributes no product or service, gives no individualised advice, and concludes no transaction. Every client relationship, every piece of advice and every insurance product comes only through Canadian Wealth Creation Centre Inc. and its duly certified representatives.

Licensing. Jose Salloum is a Financial Security Advisor (conseiller en sécurité financière) certified by the Autorité des marchés financiers in Quebec, a Life and Accident & Sickness Insurance Agent licensed by the Financial Services Regulatory Authority of Ontario, and a Life Insurance Agent licensed by the Insurance Council of British Columbia. Licensed since 2001. His personal licensing covers Quebec, Ontario and British Columbia only. He holds the Infinite Banking Concepts® Authorized Practitioner certification from the Nelson Nash Institute and the Certified Cash Flow Specialist designation. These are private certifications, not regulatory licences, and confer no government authority. All credentials may be verified in the regulators' public registers.

Protected titles. "Planificateur financier" is a protected title in Quebec, and "Financial Planner" and "Financial Advisor" are protected titles in Ontario. Jose Salloum does not hold or use these titles, and they are not used anywhere on this website.

Compensation and conflict of interest. As a licensed insurance professional, Jose Salloum receives commissions from insurers when a client purchases a policy. He is therefore not a neutral party. This website is the educational and marketing arm of Canadian Wealth Creation Centre Inc.

Nature of this website. This website is for general informational and educational purposes only. Nothing on it constitutes personalized financial, insurance, tax or legal advice, and reading it creates no professional-client relationship. Jose Salloum is not registered with the Canadian Investment Regulatory Organization and does not provide securities, tax or legal advice. Consult your own accountant and legal counsel before acting on anything described here.

About the products discussed. Participating whole life insurance is an insurance product, not an investment. Its primary purpose is the death benefit. Dividends are not guaranteed. They are declared annually at the discretion of the insurer's board of directors based on the performance of the participating account, and past dividend performance does not indicate future results. Contractual guarantees depend on the continued solvency of the issuing insurer and are not backed by any government. Policyholder protection in Canada is provided by Assuris, within its published limits. The Canada Deposit Insurance Corporation covers bank deposits and does not apply to insurance products. These strategies are not suitable for everyone and depend on individual circumstances, cash flow, time horizon and objectives.

Not a bank. Canadian Wealth Creation Centre Inc. and IBC Financial are not banks, are not deposit-taking institutions, and do not carry on banking business. Premiums paid into a policy are not deposits. Policy values are not deposits, are not held on deposit, and are not insured by the Canada Deposit Insurance Corporation.

Tax note. Tax treatment depends on the policy remaining exempt under Regulation 306 of the Income Tax Regulations and on your own circumstances. A policy loan is a disposition under ITA s.148(9). Amounts above the adjusted cost basis may be taxable, and if the policy lapses or is surrendered while a loan is outstanding, the gain becomes taxable in that year. Consult a qualified tax professional before acting.

Trademarks and affiliation. "The Infinite Banking Concept®" and "Becoming Your Own Banker®" are marks of Infinite Banking Concepts, LLC. Neither Canadian Wealth Creation Centre Inc. nor Jose Salloum is affiliated with, sponsored by, or endorsed by Infinite Banking Concepts, LLC or the Nelson Nash Institute. "Infinite Financial Sovereignty®" is a registered trademark of Jose Salloum, Canadian Intellectual Property Office registration TMA1420283, registered 12 June 2026. "IFS™" is used as an unregistered abbreviation of that mark.

Provincial variation. Insurance licensing titles and requirements vary by province and territory. Verify your own advisor's licensing with the regulator in your province.

Privacy Policy. Person responsible for the protection of personal information: Mona Haddad, info@cwcc.ca, Canadian Wealth Creation Centre Inc., 203-3899 Autoroute des Laurentides, Laval, QC H7L 3H7, 514-875-9444.